Certificate | Marketing and Sales
Certificate in Marketing Fundamentals
How marketing works from customer to campaign: research, positioning, offer, channels and measurement.
Hours confirmed before launch
Explore programPrograms / Marketing and Sales / Diploma
Diploma | Marketing and Sales
Marketing fundamentals, digital marketing, selling and customer relationships stacked into one profile.

Level
Training hours
Format
Certificate
What you will learn
Who it is for
Career changers moving into marketing or sales.
Where it fits
At least 150 training hours.
The ladder
CertificateOne skill area, job-readyDiplomaCertificates stacked into a profileVocational BachelorA deeper vocational pathwayExecutive MasterBy applicationExecutive PhDBy applicationYour path
Hours you complete here count towards the next level in the same field. Study one program now, add more later, and keep what you have already earned.
Learn, practise, prove
Send the short enrolment form. We confirm by email and give you access.
Work through short modules online. Pause and return as life requires.
Quizzes after each module, a final assessment and practical tasks where the program needs them.
Receive a certificate with a unique serial number that anyone can check on this website.
ABIA Global Vocational Certification (GVC) is a separate, individual certification set and issued by ABIA. This diploma is a Luminary program that prepares you for the matching GVC track. Completing it does not by itself award a GVC certificate. Luminary and ABIA share leadership, which is disclosed on our Accreditation page.
About ABIA GVC (opens in a new tab) | How ABIA and Luminary relate
Luminary International University offers vocational and professional certifications only. Its Certificates, Diplomas and Vocational Bachelor, Executive Master and Executive PhD pathways are vocational and professional qualifications, not academic degrees, and cannot be compared with, or used in place of, academic qualifications. Luminary does not operate under, or hold approval from, any ministry or department of higher education, including in the United States. Its certificates are not intended for academic equivalency, credit transfer or admission to academic programs.
Keep going
Certificate | Marketing and Sales
How marketing works from customer to campaign: research, positioning, offer, channels and measurement.
Hours confirmed before launch
Explore programCertificate | Marketing and Sales
Reach customers online: social media, search, email and selling through an online shop.
Hours confirmed before launch
Explore programCertificate | Marketing and Sales
A structured selling process: prospecting, discovery, presenting, handling objections and closing.
Hours confirmed before launch
Explore programFAQ
Not for Certificate programs. Tell us about your background and we will confirm the best starting point.
Confirmed before launch. Because it is self-paced, your calendar time depends on how many hours you can give each week.
Yes. Modules are short and ordered, so you can plan a few hours each week and track your progress.
A certificate with a unique serial number, listed on the verification page, once you complete the assessments.
No. It is a vocational and professional certification for career advancement.